DanAI / Blog · August 3, 2026 · Updated September 25, 2026

Website Chatbot Pricing, Setup and a Practical Buying Checklist

A website chatbot helps visitors get answers and take the next step toward an inquiry or purchase. A menu bot, an AI agent answering from business information and a custom system that changes an order are different products. Their setup work and total costs differ too.

DanAI’s advertised package including website chat costs ILS 1,100/month, as checked on September 7, 2026. It also includes the WhatsApp agent, Meta and integrations. The ILS 500 base plan does not include the website channel, but it can be added in-app as an ILS 200/month add-on — ILS 700 total for WhatsApp + website chat (checked September 25, 2026). See current pricing and checkout for the package and billing terms.

What determines website chatbot pricing?

A bot that answers a few questions on a brochure site is a different project from one that looks up orders, identifies customers and updates a business system. Compare written proposals for the same workflow.

Approach	Pricing model	What to check
Menu-based bot	Subscription, sometimes with a limited entry plan	Conversation allowance, editing and human handoff
Managed AI platform	Monthly package based on capabilities and usage	Included channels, knowledge sources and integrations
Custom development	Discovery and setup, then maintenance and connected services	Ownership, support, updates and the full first-year cost
DanAI base + website chat add-on	ILS 700/month (500 + 200)	WhatsApp agent and website chat, same CRM
DanAI full package	ILS 1,100/month at the checked price	WhatsApp, Meta, integrations and website chat

For another example of the details to compare, VirtualSpirits’ published plans describe conversation allowances and integrations. A subscription’s headline price is only one part of the decision.

For a first-year comparison, add setup, twelve monthly payments and any separately billed usage or integrations. Twelve months of WhatsApp + website chat (ILS 700) equals ILS 8,400; the full package (ILS 1,100) equals ILS 13,200. This is an illustrative calculation, not an annual plan or a forecast of sales.

What should a useful conversation achieve?

Imagine a visitor asking a studio: “Do you have a beginner class after six, and how much is it?” A useful reply should use the studio’s defined schedule and prices, explain what information is missing and give the visitor a clear next step.

Prepare current prices and opening hours, rules for booking, relevant cancellation or delivery information, and a destination for inquiries. Distinguish what the agent can answer from what a staff member must decide. See how to write a business profile for AI.

Adding chat to WordPress, Wix or Shopify

Configure the agent, enable the website channel and copy its embed snippet. After adding it, test the published site on desktop and mobile.

• Self-hosted WordPress: check administrator access and a suitable place to add the script. Test theme changes on a copy first.
• WordPress.com: JavaScript requires a plugin-enabled plan.
• Wix: custom code requires a published site with a connected domain.
• Shopify: check theme-editing access and follow Shopify’s theme-code guidance.

Embedding an existing agent is not the same as developing a new bot. A customized theme, consent requirements or external business system can still need professional work. See the website AI agent setup guide.

A practical acceptance test

Test opening hours, a price question, an item missing from the price list, a message with a typo and a request to speak to a person. Confirm that the answer matches your business information and that the inquiry reaches the right place. On mobile, check that the chat bubble does not cover the purchase button, navigation or forms.

After a week of use, compare qualified inquiries and purchases with the preceding period. Message volume alone does not measure customer acquisition. Keep a list of unanswered questions and improve the agent’s source information.

One channel or several?

If inquiries arrive only through your website, evaluate a product suited to that channel and volume. If customers also contact you on WhatsApp, Facebook or Instagram, consider how your team manages information and follow-up across them.

Frequently asked questions

How much does website chat cost with DanAI?

As checked on September 25, 2026, website chat is an ILS 200/month add-on on top of the ILS 500 base plan, or part of the full ILS 1,100/month package. Compare current packages.

Do I need a developer?

Not for every site. You need permission to add the embed code and, on some website builders, an appropriate plan. Ask your site maintainer for help if you cannot safely edit the site.

How should I test reply quality?

Use your actual customer questions, including exceptions and missing information. Check the replies against your business profile and make sure a visitor has a clear route to a person.

Next step: prepare ten recurring customer questions and test them during the trial. View DanAI plans.